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The Loyalty Post Magazine is published once in two months (Bi-Monthly).
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About us

THE LOYALTY POST is the first and one of Asia's leading publication aimed to capture the customer loyalty, customer experience, CRM and analytics space. Readership of this magazine is spread across sectors like Banking, Retail, Insurance, Auto, FMCG, Services, Consultancy & IT Sectors. Through in depth conversations with senior professionals from India & Asia we work to capture their expertise to make sure that the customer loyalty industry understands the significance of consumer insights. "The Loyalty Post" magazine will keep you abreast of trends, strategies and metrics from around the globe that will boost customer loyalty in India.

THE LOYALTY POST is one of Asia's leading Bi - Monthly publication for loyalty & analytics practioners and the only magazine of its kind to be published in India. Our subscriber base / mailer base is around 4000 print hard copies & close to 12000 digital downloads across Asia.



  • What really happened on Prime Day?

    Amazon reports that this year's Prime Day was "the biggest global shopping event in Amazon history" with members purchasing more than 100 million products that day. Granted, this year's Prime Day lasted 36 hours but again, let's not get picky. And while the official numbers are still out, retail think tank Coresight Research has predicted sales of $3.4 billion - $1 billion more than last year and almost $2 billion more than the year before.


  • Internal Hygiene Factors Of A Loyalty Program

    Keeping customers active and giving them a reason to come back as well as maintaining program attractiveness on a high level is a topic which becomes more important for companies running a loyalty program. The retail, grocery and travel industry have been dealing with this issue for some time, but other sectors such as telecommunication, restaurants or banking services are experiencing the same development.